The ideas that every screen leans on.
The state filter in the top bar is site-wide: pick one state, several, or none for the whole country, and every screen follows it. The Music Market adds a region picker inside a state. Counts are always shows, venues and acts on record, not a complete calendar of the world.
A 0 to 100 score for how crowded a night is in a region. It weighs the music shows on that night by the size of their venues and by their headliners (how widely each act plays and, where we have it, its audience Reach score from the streaming platforms), adds the community events by expected draw, and scales for the region's population. 70 and up reads GRIDLOCK, 40 to 69 CROWDED, below 40 OPEN. The Competition Grid shows it for every date; the Tour Planner shows it on every stop.
Every plan includes a monthly allowance of AI credits, and packs can be added from the Account page. Every AI action shows its cost on the button before you press it and what was charged after. Reopening a saved report or one-sheet is free, and Saved > REPORTS lists them all. Nothing is charged for an error or an empty answer. The costs are listed on the AI credits page of this guide.
Click any venue or act anywhere in the console to open its profile. A venue profile has Overview, Analytics, Calendar, Booking, Demographics, Photos and AI tabs. The Overview opens with a Booking Profile card (the saved profile's first lines, or a BUILD PROFILE button when none exists yet); the Booking tab holds the contacts; the AI tab holds the full Booking Profile and Act and Venue Fit. An artist profile (redesigned 2026-10-06) opens with a header band: the artwork, the act's name across the width, its genre, type, home, region and activity, and the Add to project, Pitch to a venue and Ask about this act buttons; under it a strip of five counts (shows, upcoming, cities, states, venues) and the tabs Overview, Shows, Listen, Contact & Booking and AI (the animated AI mark). The Overview opens with the act's Reach score and a one-sheet card (the saved pitch's first lines, or a DRAFT button when none exists yet), then the bio, next up and last played, with the facts, the streaming and social links and the source on the right. Contact & Booking holds the booking line, a Represented by line naming the agency whose public roster lists the act (its name opens the agency's page under Discover > Agencies), the contacts and the links. The AI tab holds the full one-sheet (REDRAFT, COPY, OPEN, add to a project), Plan a new market and the act's saved market entry reports. A drafted one-sheet is saved to your account like the AI reports: opening the act again shows it free, REDRAFT writes (and charges for) a new one, and every saved report and one-sheet is listed under Saved > REPORTS. Every venue and act window also has an ASK ABOUT THIS VENUE (or ACT) button: it opens your AI Assistant in a side drawer that already knows which record is open, so you can ask about it, compare it or have it act (save it, start a lead, add it to a project) without leaving the window. It is the same assistant as Ask the Data, one credit a step; Ctrl+K (Cmd+K on a Mac) opens it anywhere.
The heart on any row saves a venue, act or show to Favorites. Favorites feed the Booking Pipeline, where each becomes a lead with a stage, notes and a follow-up, and the weekly digest, which reports what changed for them. Adding a venue or act to a project saves it to Favorites too, so you never have to do both.
Each holds one thing. A favorite is a bookmark: a venue, act or show you want to keep an eye on, saved in a second. A lead is your relationship with one venue or act: its stage, notes, contacts and follow-ups, kept for as long as you work with it, however many projects or deals it appears in. A project is a goal with a deadline and the workspace for reaching it, such as one act's spring tour or a venue's fall season: it links the venues, acts, nights, AI reports and contacts you gather toward the goal, and never owns them. A deal is one specific date or offer with one venue or act, moving from researching to confirmed. A tour is the executed route, stop by stop, with day sheets for the crew. They connect in that order: save what interests you, gather it into a project, turn the project into deals, and turn an act's project into a tour. Confirming a stop on the tour moves its deal, and the project's progress with it.
A venue's capacity is the figure on file from its own site or our research, as free text ("800 standing / 240 seated"); the largest number in it is the one the tiers, filters and Night Pressure use. Nine venues in ten carry no figure, so since 2026-10-08 a venue with none shows an estimate with a leading ~ ("~300"): the median capacity of comparable venues whose figure is known, by kind of venue, the audience Reach of the headliners it books and how busy it is. It is tier-grade, not exact: about two thirds of estimates land within a factor of two of the truth. Everywhere a size is used to filter, rank, suggest or score a night, the estimate stands in so an unknown venue is never a blank; the data product's exports and the AI's report facts use real figures only.
Every show and act is placed in one of fourteen genre buckets from the genre text its sources carry, such as Rock, Country / Bluegrass, Folk / Americana or Jazz / Blues. A spelling like 'Indie Rock/Folk' is read with the first genre as the main one. Shows with no genre text on file are shown as Live Music.
Everyone on an account holds one role, and the role decides what they can see and do. The Owner holds the subscription and can do everything. The Owner or an Admin gives each teammate one of five roles: Admin runs the account day to day but can't change billing; Booker works the pipeline and tours, uses booking contacts, and deletes only what they created; Researcher does market research, contacts included, and builds their own projects, without the pipeline or tours; Tour crew works only on the tours they're added to; Viewer is read-only and doesn't see deal amounts. The plan still sets the ceiling, and the API enforces every role. The Roles and permissions page of this guide lists exactly what each role can and can't do.
Event calendars are refreshed weekly. Venue and artist records are refreshed on a rolling schedule, with continuous corrections and a merge audit when duplicates are combined. Every record has a stable ID and a source.